Nothing to "shake" has become one of the entertainment methods of the young people's fragmentation time. As a short video communication platform, Vibrato has always attracted young people with creative short video gameplay and multi-faceted and highly personalized UGC content. One of the “communities” with social attributes that young people love.

 

　　Since the buzzing sound, the major brand owners have clearly locked their eyes on this platform with tens of millions of user traffic to be converted, relying on its powerful social attributes and interactivity to aggregate many young people through highly personalized and innovative entertainment. The marketing gameplay impresses young users invisibly and even drives the purchasing power of users.

 

　　At this time, Wang Laoji, as a brand of 100-year-old brand, tried to transform itself in the way of conflict with the new era. The joint vibrato completely created a “vertical screen co-creation contest” and pre-empted the Chinese New Year marketing c-station. Through the creative + fun vertical screen short video form to convey their marketing appeal to users.